Sveriges Arkitekter
Västra Götaland
Visual Identity for local division of Swedens Architects Association
Services
Visual Identity
Client
SAVG
Year
2017
Service
Visual Identity
Client
SAVG
Year
2017
Sweden's Architects Västra Götaland, SAVG, arrange lectures, panel discussions, tours and social events for its members and initiates debates on current issues around architecture, interior architecture, landscape architecture and planning. SAVG mainly have three types of reoccurring events: A-PRAT (Lecture) A-VISIT (Study visits) and A-BAR (Social Gatherings in bars) and asked me to create a visual identity for these 3 event types.
The creative brief asked for easy to manage assets and graphic guidelines that could hold the strongly varying quality and aesthetics of photographic material and topics.